The power of Pinterest, in data.

October 25, 2012 § Leave a comment

Power of Pinterest in data

These are a series of charts realized by Fast Company that help us to understand the Pinterest phenomenom in data. First of all, we realize that women are the predominant users of this social network. ‘Visual Art and Design’ and ‘Craft’ are the predominant tags, but the most interesting fact, as the authors say, is that “..something about its layout and culture stokes an enormous buying impulse.” That means very soon we’ll see companies much interested in ‘pinners’ as they already are in ‘likers’. Design by Ted Keller, Fast Company.

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