Why hide…?

August 23, 2012 § Leave a comment

Naked beer - by Timur Salikhov

That seems a good idea! Oh, well…could be because of the hot air outside (40°C) and thus the thirst that burns my throat right now…anyway I think that’s a good idea to show what a good and fresh beer looks like into a pack. The last one simply disappears to let us desire the content. I appreciate much also the minimalism used in the typographic layer, as well as the combination of a gentle calligraphic logo (a beer is always female!) and a strong and pure sans-serif (the male statement: “Show me what you look like!”). A fresh and tasty idea by Timur Salikhov


Tagged: , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

What’s this?

You are currently reading Why hide…? at primosenso.


%d bloggers like this: